Market Expansion Strategies in Non-Asia Emerging Markets: Mapping The Opportunity, Understanding Challenges, Resource Requirements And Timelines For Achieving Sustainable Growth

Event Information

Event Topic:
Market Expansion Strategies in Non-Asia Emerging Markets

Event Description:
Mike will be speaking on critical success drivers for expanding into non-Asian emerging markets in Latin America, Middle East and Africa. From mapping the market opportunity in multi-system markets, to understanding and measuring the regulatory, and reimbursement challenges, to developing the right channel partners, Mike will dive into real world challenges of entering and managing new markets, and creating the correct organizations and structures to deliver sustainable growth.

Date/Time:
Date(s) - 10/30/18
8:30 am - 10:00 am

Event Location:
Other: NOVA - 505 West Olive Ave, Sunnyvale- Suite 799

Speaker Information

Event Speaker:
Michael Barbé

Event Speaker Title:
Director of Market Development - EMEA & Latin America.

Event Speaker Company:
MedMarket Access, LLC

Event Speaker Bio:

Michael Barbe is a veteran medical device global expansion specialist. He has held senior international strategic management roles in large blue chip and early-stage companies, establishing and growing international markets across Latin America, Europe, the Middle East, and Africa. His portfolio has included cardiac and cardiovascular surgery, neurosurgery (spine and skull-base), vascular and neurovascular surgery, orthopaedic surgery, and wound care. Originally from Milford, Connecticut, Michael lived 12 years in Latin America, speaks Spanish natively, and is fluent in Portuguese. Michael’s experience spans from opening new markets to transitioning international distributors into subsidiaries, to managing large-scale vertically integrated subsidiaries. He is familiar with the financial, commercial, legal, compliance, regulatory, and human resources dimensions of establishing and managing each type of international sales and marketing channel.

Event Details

Cost:
$0

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